Friday, January 18, 2008

Jill Whalen Rocks!

I have been a huge fan of Jill Whalen and www.HighRankings.com since I started learning about optimizing websites... in fact, it's from Jill's newsletter and forum that I learned how to optimize sites.

While doing some searching the other day on techniques for link building, I came across this interview with Jill on www.RecognizedExpert.com.

It's a very down-to-earth look at the basic tactics of SEO that worked in the early days, work now and will continue to work in the future. Why? Because ultimately the goal of the search engines is to provide their users with relevant information. If you "feed" the search engines relevant information about your site by using the right keywords in the right places, the search engines will "reward" you by ranking your site high.

Regardless of all the new internet marketing tools, techniques, gadgets and gizmos success on the internet is really all about providing relevant information and unique value to your customers. Search Engine Optimization is about making sure that message comes through loud and clear on your website through using your keywords in your page titles, web copy and behind-the-scenes code.

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3 Comments:

Blogger Jill said...

Thanks so much for your kind words, Joanne!

7:33 PM  
Blogger Joanne Marcinek said...

You are so welcome Jill! Your's is a voice of reason in a sometimes crazy field.

8:33 AM  
Blogger Mauibob said...

Hi Joanne:

Thank you for mentioning my interview with Jill. Along with being incredibly charming, she is the most knowledgeable person I've ever talked to on the subject of Internet Marketing. She is definitely the voice of reason in this crazy field on Internet Marketing.

12:17 PM  

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